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Filtering on profiles that clicked on a particular link

It is possible to filter for profiles that have clicked on a particular link (from a previous email). I'll tell you how to do that!

Francine avatar
Written by Francine
Updated over 2 weeks ago

Within Reloadify you can filter on the profiles that clicked on a certain link, from a previously sent email. This feature is enormously useful for determining the interests of your target audience, among other things, but also for a re-activation campaign.

There are two rules that allow you to filter on the click behavior of your customers:

  • One of the following URLs was clicked in the email

  • One of the following URLs was clicked within a certain time frame

For the first rule, clicking on a link is enough to match, for the second rule the time of clicking is also important. In both filter rules you can choose from first email, random email, last email and any email.

  1. Select the preferred audience filter.

  2. Paste the entire URL in the audience filter. For example: https://help.reloadify.com/nl/.

  3. Click on the result to complete the audience filter.

Note: always use the exact URL that was used in an email (and that a recipient was able to click on).

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