Under Loyalty > Dashboard, you can see all the statistics on how the program is performing. From the number of profiles that have submitted points to sales figures, orders placed, and points redeemed.
Sales
This is the total turnover generated by loyalty orders. We measure this based on the orders placed that contain a loyalty discount code.
Orders
This is the number of orders placed.Profiles
The number of profiles that have points.
First points earned
The number of profiles that have earned their first points.
First points spent
The number of profiles that have spent their first points.
Exchange rate
The percentage of points in circulation divided by the number of points redeemed.
Points added
The total number of points added.Points spent
The total number of points spent.